Social Kelowna 2019

Social Kelowna 2019 is sold out.

But rest assured we’ll be back in 2020!
Or, catch us in 7 other Canadian cities in 2019 for stellar how-to conferences and hands-on workshops covering the most timely social media and digital marketing tactics, insights and ideas you need to take your business to incredible new heights. And if not in person, our online courses are always on.

The Okanagan’s most hands-on and up-to-speed social and digital marketing conference.


Learn today’s most tactical skills to grow your brand and expand your business.


Immediately implementable sales and marketing learns and road-tested case studies to keep you moving forward.

Social Kelowna 2019


LOCATION: The Laurel Packinghouse – 1304 Ellis St, Kelowna


Grab your event pass, meet your fellow attendees and get ready for an incredible day of learning the most timely marketing skills and launching them into action.

9:00-9:40am – MASTERCLASS: Social & Digital Marketing Strategy

Prepare to learn about the marketing that matters in 2019 and beyond, discover the tactics and tools that are winning from organic posts to paid reach, identify standout opportunities for your business, content and campaigns, and optimize your marketing efforts for maximum ROI in the year ahead.

9:40-10:20am – MASTERCLASS: Killer Content

Gain imperative insight into the essential components of today's most compelling written and visual content, from nailing your brand voice and crafting the perfect post to captivating still photography and can't-miss live video. Not only will you learn what to say, but how, where and when to say it, too.

10:20-10:40am – CONNECTION BREAK

Refresh your feed, high-five your neighbour, and get ready for more mad learns.

10:40-11:20am – SOCIAL STUDIES: Facebook Front and Back

Discover which Facebook content far outperforms the rest, the data insights that matter, top tools for promotion and amplification of your posts, how to affordably boost your content to custom audiences, and the most effective ways to drive actions and conversions using Facebook Business Manager.

11:20am-12:00pm – SOCIAL STUDIES: Epic Instagram Insights

Identify how to build a world-class Instagram feed, where to snap and source stunning images for your specific business, how to use the platform to drive meaningful actions and powerfully boost your brand to entirely new audiences. Learn how to drive engagement using Instagram stories, live video, Instagram insights and more.

12:00-1:00pm – LUNCH BREAK

Duck out for a bite and see you back at 1pm, or stick around and further network with your conference neighbours.

1-1:35pm – LEARNING LAB: Email Marketing

Prepare to hear unbridled, road-tested advice on the best campaign building, prospect nurturing, triggered sequencing and email automation practices around, and what the world's leading email marketers are doing to tailor, target and turn subscribers into high converting sales gold.

1:35-2:10pm – LEARNING LAB: Search Optimization

Learn the most effective strategies, techniques and tactics – both paid and unpaid – to increase your website traffic and obtain high-ranking search engine placement. In other words, nine simple ways to immediately increase the overall visibility of your business, no coding or so-called 'expert' outsourcing required.

2:10-2:25pm – BREAKOUT BREAK: Brand Yourself

Mix and mingle with your fellow conference attendees while conceiving of your head-turning, business building tagline, intro statement or elevator pitch.

2:25-3:00pm – TOOL BREAK: Marketing Tools & Technology

Discover best in class hardware, software, programs and apps to help you strategize, schedule and leverage the most shared, valuable and high-converting content in the modern marketing landscape, end the trial and error, and immediately up your game.

3:00-3:45pm – GET REAL GAMESHOW: Entrepreneurs Edition

Hear from a crop of successful entrepreneurs, dishing the highs, lows and hard-hitting lessons they've encountered along the way. Enjoy it all in the most hilarious, heart-wrenching, lighting speed sound-off you've ever seen.

3:45-4:00pm – THE RALLY: Ten Takeaways

The round-up, the roadmap, the can't-miss summary of favourite tips, tools, tactics and go-forward ideas, ripe for implementation and activation in your own business, no matter your budget, resources or realm. Ready, set, go!
Register Social School Calgary 2018
*Phase 1 denotes early-bird ticket pricing, Phase 2 is regular pricing and Phase 3 are the last remaining tickets, but rest assured that what you’re getting at each phase is the same. Buy early to save some cash and your seat!
Social Kelowna 2019 - Phase 1 tickets sold out
Social Kelowna 2019 - Sold out
Social Kelowna 2019 - volunteer filled


Custom-built for today's savvy business owner, entrepreneur and marketing professional, Social Kelowna will change the way you see the world, and the way the world sees your business.

Social School Calgary Live Guests 2018
Meet the exciting lineup of leaders, doers and disruptors set to grace the Social Kelowna stage, each of them having built entrepreneurial empires, amassed awe-inspiring followings and skilled their way to modern marketing success.
Kray Mitchell – Entrepreneur & Proactive Success Specialist, Shopify

Kray is an entrepreneur and a Proactive Success Specialist at Shopify. A specialist in SEO, User Experience and Mobile First Design Strategy, he has helped thousands of merchants get one step closer to their dreams. With a background in Information Technology, Graphic/Web Design and Public Speaking, he has a unique perspective on starting a business with today’s technology.


Alexa Monahan – Marketing Director and Co-Owner, Nature’s Fare Market

Alexa is the Marketing Director and co-owner of Nature’s Fare Markets. She has spent her professional career in the natural health industry and is passionate about everything local, sustainable, and organic. She believes that the purpose of business is to foster healthy communities and to be a force for positive change.


Chantelle Nuttley – Marketing Manager, Nature’s Fare Markets

Chantelle is the Marketing Manager for Nature’s Fare Markets. Her 12-year passion for the natural health industry and digital marketing plays a huge role in her ability to plan and curate brand specific content that communicates and engages target audiences.


Lauren Gerber Luma Creative - Social Kelowna
Lauren Gerber – Owner & CreativeLuma Social

Lauren spends a lot of time thinking about great design, website coding, sustainable entrepreneurship, + where her next vacation will be! She is the owner + creative behind Luma Social- a website design, graphic design, branding, + social media marketing company. One of her greatest joys is illuminating the magic behind the businesses + people she gets to work with every day.


Jaclyn Robertson - Social Kelowna
Jaclyn Robertson – Owner & Visionary, Okanagan Lifestyle Apparel

Jaclyn is a multidimensional, business minded entrepreneur. An innate and experienced connecter, collaborator and activator. Beyond her e-commerce, direct sales model business, Okanagan Lifestyle Apparel, lies a focused passion aimed towards fostering strong and meaningful connectivity in her community.


Heather Sharpe - Social Kelowna
Heather Sharpe – Director & Event Producer, Sherpa Group

Heather is an award-winning Event Producer and Director at Sherpa Group Events serving clients all around the world with best-in-class event support, sponsorship techniques and production coordination. She is Managing Director of eWomenNetwork Okanagan and is also an Instructor for the Event Management and Promotions program at the Centre for Arts and Technology Okanagan.


William Walczak - Social Kelowna
William Walczak – CEO, Hiilite

William Walczak leads Kelowna’s largest SEO focused creative agency and offers insights and advice from over two decades of experience helping established businesses grow revenues over 300%. William utilizes Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), Analytics, and solid management fundamentals to help business crush their goals.


Victor Laderoute – Co-Owner & Creative Head, QB Gelato

Entrepreneur. Gelato Master. Teacher. Student. Story-teller. Just a few of the many facets to what begins to describe Victor Laderoute. Coming from a varied background in the hospitality industry he has landed in Kelowna, BC as the part-owner and creative head of QB Gelato. The Gelato shop is part of only 2% of the overall worldwide gelato industry who are committed to using authentic practices using real, raw fresh ingredients in its production of gelato. We are proud to be a part of the growing food culture in this area.


Donna Vecino - The Social School
Donna Vecino – Event Manager, Social School

Donna is passionate about developing communities and support organizations that seek to create a positive societal impact, while creating spaces for people to gather and become cultural change-makers. At Social School, she connects people for purpose, and empowers communities to learn, grow and succeed on all fronts.


Jaimie Love - The Social School
Jaimie Love – Marketing & Community Manager, Social School

From Instagram to art direction, digital strategy to world-class online ad campaigns, Jaimie loves nothing more than equipping marketers and business owners alike with the modern social skills they need to succeed. A sought-after lead faculty member at Social School, she teaches a badass barre class to boot.


Kelly Doody - The Social School
Kelly Doody – Founder & CEO, Social School

Kelly is a journalist-turned-digital marketing junkie, and is committed to connecting the top marketing trends and tools with the entrepreneurs and innovators who need them most. She rarely stops talking about the knowledge share community that is marketing today, and tears up when she thinks about Social School’s role in it.


Social School Partners 2018 Calgary

Social Kelowna is proudly made possible with the help of our pals.

Social Kelowna Sponsor - Sun Life Financial
Social Kelowna - Content partners
Social Kelowna - Refreshment partners

Care to join the ride as a partner or sponsor? We’d love to have you!



There has never been a better time to invest in your brand and business