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GET CERTIFIED, GET SOCIAL.

Social School’s game-changing Social Media Marketing courses offer the most timely how-to learns available anywhere.

Our five proprietary Social Media Courses can be taken alone, or combined into one spectacular five-week certificate program. Spanning social strategy to content creation, digital advertising, analytics and beyond, they are the answer to your social media marketing needs.

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Skills, tactics and tools you’ll master

Audits & Planning

Understanding exactly where to focus your online efforts and why, and form a strategic plan to make it happen.

Social Media Strategizing

Scheduling tools, annual communications plans, digital marketing strategies, editorial calendars and more.

Content and Copywriting

Crafting unforgettably engaging posts and tailoring them to the perfect audiences, prospects and platforms.

Photo, Video & Graphic Design

Mobile photography, video and DIY graphic design skills that make your content shine and wallet smile.

Publishing and Promoting

Publishing your compelling content in all the right places, to be seen, loved and engaged by all the right faces.

Insights & Analytics

Measuring, reporting and optimizing your social media marketing efforts, so your ROI soars and business wins big.

 
 
 

Choose how and where you want to learn

 
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Live in person, the most effective hands-on learning around.

Small group training, up-close-and-personal coaching, countless tools and takeaways, and all the imperative pieces of your social media marketing plan seamlessly put into play.

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Choose your semester

Winter 2020 – Mon, Jan. 13 - Mon, Feb. 10
Spring 2020 – Announcing soon
Fall 2020 – Announcing soon

Instruction times

Mondays, 10am-4pm

Location

Social School Campus YYC
200 - 1321 9 Ave. SE, Calgary, AB

What to bring

A laptop and completed pre-workshop materials

Pre-course strategizing

Pre-event worksheets, writing and planning exercises are sent your way a week in advance

Low instructor-to-student ratio

Six hours of onsite learning per course alongside a small group of peers, tailored to launch you into immediate action

12-month roadmap

Takeaway workbooks, program guides and comprehensive go-forward plans to set you up for ongoing success

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The Courses

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Bundle and save

Complete all five courses individually, or combine them into a certificate and save $246.

All On Campus Social Media Marketing Courses are limited in capacity for an intimate and effective learning environment. Scoop up your seat while you can – Winter 2020 seats are going fast.

 
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Learn from wherever you are, with a coach by your side.

Welcome to the Guided Online offering of the Social Media Marketing Certificate Program, featuring scheduled online course delivery with weekly webinars, taught LIVE by Social School faculty.

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A perfect hybrid of in-person and online learning, the Guided Online stream provides all the support you need to get certified in Social Media Marketing, and get ahead.

Pick the semester and class dates that best work for you, grab a seat, and prepare to get schooled on all the things that matter in business and marketing today – from social media strategy to mobile photography, digital advertising and beyond.

Upon completion, you’ll be the proud new owner of a Social Media Marketing Certificate from Social School.

How dows the Guided Online program work?

Each Guided Online program is offered on a set schedule. Upon registration, a custom calendar for your chosen semester will be sent your way. Mark down the key dates of Course Deliveries (Mondays 6am MST), Live Webinars/Q&A (Thursdays 10-11:30am MST).

What happens each week after the program begins?

Beginning on the first Monday of your program, the first course in the series of 5 will be made available, giving you one week to watch the learning videos and complete accompanying worksheets and hands-on learning exercises. The courses will be available to you for 12 entire months, but the goal is to complete them all in a set timeframe, with additional support, examples and feedback as you go.

What courses are included in the Guided Online Certificate?

  1. Social Media Strategy

  2. Content Writing & Publishing

  3. DIY Graphic Design

  4. Mobile Photo & Video

  5. Digital Advertising

What's the benefit of Guided Online vs. Self-Guided?

While many people thrive on a self-paced learning schedule, others need a set schedule in order to get their coursework completed in a timely fashion. Further, many Social School students are keen to access additional resources, coaching, feedback and support as they move through their virtual learning, and the Guided Online program's weekly Webinars and Office Hours sessions offer exactly that.

Where do I access the courses?

Immediately upon registration, you will receive a welcome email and login instructions for your custom Virtual Course Dashboard. Inside your custom course dashboard you will find all lessons, materials and resources, unlocked course by course, week after week.

What kind of certification will I receive?

Upon completion of all 5 courses, you will be issued an official Social Media Marketing Certificate from Social School. And don't worry – we'll be sending along notifications each week to alert you when your new course has arrived in your dashboard, and to prepare you for what's ahead the following week.

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Upcoming Semesters

 
 

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Register

 

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Got questions?

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Learn from wherever you are, whenever you’d like.

Welcome to the Self-Guided Online offering of the Social Media Marketing Certificate Program, where the courses, tools and takeaways remain best in class, and you’ve got a full 12 months to complete them – at your own pace, on your own time.

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This game-changing virtual program allows you to purchase individual courses as you see fit, or combine all five proprietary Social Media Marketing Courses into one spectacular online certificate.

Upon completion of all five courses and their corresponding requirements, you’ll be the proud new owner of a Social Media Marketing Certificate from Social School.

 

How does the Self-Guided Online program work?

The Self-Guided Online program is perfect if you want to learn at your own pace. Maybe you’ve got a full-time job and can’t commit to scheduled weekly On Campus classes or Guided Online webinars, or perhaps you have a holiday ahead and want to build your skills while catching some sun. No matter the circumstance, the Self-Guided Online program is a great option for today’s learners.

What courses are in the Self-Guided Social Media Marketing stream?

  1. Social Media Strategy

  2. Content Writing & Publishing

  3. DIY Graphic Design

  4. Mobile Photo & Video

  5. Digital Advertising

When do I have access to the courses?

Upon registration, you will immediately receive login credentials for your Social School Course Dashboard, where all course materials can be found. Bookmark that page, log in at any time, and let your learning begin.

From there, you have 12 months of unlimited access to a suite of learning videos, program guides, workbooks, templates and tactical tools – keeping you in the loop and at the top of your game.

What's the benefit of Self-Guided vs. Guided Online?

While many people prefer hands-on coaching and a set schedule for their learning as is offered in the Guided Online certification stream, others thrive on a self-paced plan, or simply prefer a longer timeframe to work through course materials. With the Self-Guided courses, you have a full year’s worth of unlimited access through your virtual dashboard.

What kind of certification will I receive upon completion?

Upon completion of all 5 courses in the Social Media Marketing stream, you will be issued an official Social Media Marketing Certificate from Social School to add to your qualifications and resume.

 

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The Courses

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Got Questions?